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Purpose: The purpose of this thesis is to find intermodal transportation solutions for COMPANY X’s production in Turkey to different destinations in Europe. Methodology: The analysis is mainly based on quantitative studies. An inductive approach has been used to connect theoretical perspectives and the empirical material. Theory: General theories within transports and environmental effects are ill

The purpose of this thesis is to gain deeper understanding of Smartphones as a marketing communication channel and to identify the key success factors. The aim is to be able to develop our own framework for successful mobile marketing, which pitfalls to avoid and which factors to emphasize, by reviewing previous studies and further develop these by applying them to a case study, which will enable

Problem discussion: The Connected Home is today within reach and possible for the consumer to obtain. All components are available. On the other hand there is only a fragment of the Swedish consumers that as of today have embraced it. The broad public has so far reacted to the offers with a mix of incomprehension and disinterest. Conducted surveys point out a number of problems ranging from proble

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In this research we set out to explore brand building processes in professional service firms. There has been considerable conceptualization of service branding and corporate branding as emerging phenomena; yet, analysis of how these processes are strategically conceptualized is from our perspective lacking. Qualitative study following an abductive approach using Symbolic Interaction as a research

OMX spreads decline from 2001-2006. The average volume and average number of trades / trading frequency increases over this period, whereas the average trade size decreases consistent with greater retail investor activity. Macroeconomic factors such as interest rates, inflation rate and GDP rate do not seem to affect changes in the spreads.

our study purpose is about how to develop a model from Balanced Scorecard to Strategy Map, we chosen Ericsson as our case study. we start with the research of the Ericsson's BSC, then find the problems which existing in BSC. Ana then built the Strategy map from these problems, use the advantages of the Strategy Map to complement BSC.

Purpose: We are trying to focus on the modes and processes of accounting standard setting in China in this thesis. By comparative studies with Japanese and French accounting systems, suggestions will be provided to improve Chinese accounting standard setting process. Methodology: The methodologies we used in this thesis are mainly abduction and case studies. The primary data are coming from the of

The purpose is to investigate whether the correlation between equity returns and changes in CDS spreads is stronger for sub-investment grade companies than for investment grade companies in the European iTraxx indices.

Purpose: The thesis purpose is to examine how investors values differences in sales growth and profitability, as well as reacts to reported changes in these variables. In addition, the authors evaluate whether it is possible to earn abnormal returns, using Jensen´s alpha, by investing in stocks after reported improvements in these variables. Methodology: Due to the quantitative nature of the thesi

Thesis Purpose: This thesis aims to study how a business school’s brand is built in the mind of prospective students and examine the role of internet communication plays in the brand building process. Methodology: Qualitative research method is mainly used in the thesis, several focus group interviews and individual interviews have been done with master students and administration officials to col

“Recruitment as a Part of the Dialogue – an Exploration of Different Experiences and Views of Social Media in the Recruitment Process”. The thesis you’re about to read is based on the new possibilities of communication that social media can enable in the recruitment process. The aim of the study has been to explore the relatively unexplored area of social media connected to HR. Theories used conce

XBRL is an XML based, meta-tagged financial reporting language, which is anticipated to become one single standard for electronic filing of financial statements. Numerous studies have identified errors and inconsistencies in XBRL filings. Error-laden XBRL documents are a serious concern for many stakeholders. Many questions have been raised regarding the potential assurance of XBRL filings. These

The analysis shows that underpricing exists on the European market during 1999-2010 and that PE backed firms usually experience a lower underpricing than non-PE backed companies. Maturity, earnings management and company size are variables explaining underpricing for PE firms. For non-PE backed IPOs, earnings management is the only statistically significant variable explaining the underpricing. In

The production philosophy at Tetra Pak Japan is make-to-order. Although, in reality it is more make-to-stock due to the current pricing structure based on discounts for large volume orders. As a result, the inventory levels are high and the responsiveness towards customer demand is limited. Alongside, the marketplace is changing and the competition is increasing. This calls for a change in the sup

Recent developments within sensual and sexy exercise have led to fashionable dance studios and gyms introducing their customers to pole dancing and other forms of sensual exercise. From the aspect of pole dancers being dirty workers the studios who teach pole dancing are now struggling to get away from the negative prejudices of the sport. We have been studying the corporate identity and image in

The main purpose for the undertaking of this study is to analyze the origin, reason and consequence of the human rights violations committed in Australia, how they could occur after the adoption of the Universal Declaration of Human Rights and, lastly, the reason for their survival and continuation until the early 1970's. This study will also cast a light on the particular case concerning th

Bradley Manning is accused of the biggest leak of classified documents in the Unites States history. Some call him a traitor, others a hero. The purpose of this thesis is to examine through discourse analysis how Fox News, as the leading news channel in America, portrays him. I will use theories of heroism presented by Jesse Graham, Jonathan Haidt and Sara E Rimm-Kaufman to see how the image of a