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Purpose: The purpose of this research is to explore possible cost effective strategies for increasing brand awareness amongst certain stakeholder groups of an acquired, previously well known brand operating in a high tech B2B industry. Methodology: A qualitative, exploratory case study of RUAG Space AB, an acquired company previously holding high brand awareness in Sweden, was conducted. This was
The aim of this thesis is to investigate two periods in the history of Ghana that have been characterised by strong growth, namely 1891-1919 and 1983-2013. The study is important as it will provide a better understanding of the current situation in Ghana and as it contributes to the attempt to disprove the myth of Africa as a stagnant continent. As this myth is so widespread, it is highly importan
De nationella domstolarna intar en central roll i den Europeiska unionens judiciella system men är inte helt fria att på egen hand bedöma unionsrättsliga frågor. I denna uppsats undersöks hur utrymmet för nationella domstolar till självständiga unionsrättsliga bedömningar begränsas av den skyldighet att begära förhandsavgörande som kan följa av artikel 267 i Fördraget om Europeiska unionens funktiNational courts occupy a central role in the judicial system of the European Union, but they are not completely free to apply Union law independently. This paper examines the extent to which the national courts are limited by an obligation to request a preliminary ruling under Article 267 of the Treaty on the Functioning of the European Union, when it comes to assessing questions of EU law indepen
Thesis Purpose: The purpose of this research was to understand how visual electronic word-of-mouth (visual eWOM) creates brand experiences. Thereby, the researchers explored how and which of the underlying dimensions of the brand experience concept are addressed in this particular digital setting. In addition, the researchers intended to show that brand experiences can be created decentralized fro
Cities around the world are facing a multitude of urban challenges that demand that they change the way they plan and think about their city, with one of the ways of approaching sustainability being the Smart city. A core feature of the Smart city is the idea of collecting large quantities of data on the city, big data, which is then used in various city solutions. In the wake of this, several que
Development of environmentally friendly and cost-efficient energy sources has been a challenge for modern society since long ago. Sunlight is an infinite and costless source of energy on Earth, so it would be an enormous advantage to efficiently harvest and transform it into electrical energy used in our everyday life. In nature the process, which converts light energy into chemical energy, is cal
Under de senaste femtio åren har de europeiska kapitalmarknaderna blivit allt mer integrerade. För att garantera allmänhetens förtroende, för att förhindra framtida finanskriser och för att nå den ekonomiska effektiviteten på marknaden, är det viktigt att det finns harmoniserade förbud mot marknadsmissbruk. En vanlig form av marknadsmissbruk är handel med insiderinformation, som kan leda till stoDuring the last fifty years, the European capital markets have become increasingly integrated. In order to ensure public confidence, to prevent future financial crises and to reach economic efficiency on the market, it is of importance that there are harmonised prohibitions against market abuse. A common form of market abuse on the European market is trading with inside information, which can lea
This study describes and discusses the founding of the Regional Archives (landsarkiv) in Sweden. My main focus is to examine to what extent the nationalist movement and the construction of the nation state underlay the founding of the Regional Archives and how it affected the development of the archives. Sweden has seven regional archives. The first, Vadstena Regional Archive, was founded in 1899
Purpose: This study’s purpose is to study the long term effects of M&A and to examine whether stock price is the only determinant of post-merger performance or if operating performance can be used as an additional determinant. How underlying variables impact these measures are also part of this study´s purpose. Methodology: A quantitative approach is used where two event studies are conducte
Considering climate change, the continuous degradation of the environment, and the uneven distribution of resources, this research project aims to shed light on the social vulnerability of people experiencing extreme weather events and possible connections to social phenomena. Specifically, this project focuses on how vulnerability to extreme weather events affects vulnerability to human trafficki
The European Commission has acknowledged the lack of cross-border utilization of losses. Companies operating internationally want to have a possibility to offset losses against taxable profits at the same time or as soon as possible after the losses incurred. If no such possibility is at hand, a cash-flow disadvantage arises and also, it leads to segmentation of the internal market. The asymmetrie
Uppsatsen fokuserar på privat skadeståndstalan vid konkurrensrättsliga överträdelser och på det nya direktivet 2014/104/EU, om vissa regler som styr skadeståndstalan enligt nationell rätt avseende överträdelser av medlemsstaternas och Europeiska unionens konkurrensrättsliga bestämmelser. Enligt unionsrätten har alla enskilda aktörer rätt till ersättning för skada som uppkommit till följd av en öveThe main focus of this thesis are private actions for damages due to infringements of the antitrust rules and the new directive 2014/104/EU, on certain rules governing actions for damages under national law for infringements of the competition law provisions of the Member States and of the European Union. According to European union law, all private actors are entitled to compensation for damages
Spice can be seen as an herbal mixture that consists of synthetic cannabinoids, which are designed to provide a marijuana-like high. In Sweden and other countries there have been legal actions to ban the synthetic cannabinoids in Spice, but when a chemical becomes illegal the substances in Spice will be replaced with a new legal one. For that reason can Spice be seen as a drug placed in a so-calle
Free movement of labour and open borders are one of the main principles of the European Union. Workers can relatively easy relocate in the search for new job opportunities and firms compete internationally for productive labour. Corporate taxes affect firms’ profits, and also their investment decisions. The costs associated with employment on the other hand have not been studied to the same extent
This paper examines the role of powerful entities in shaping international accounting standards. The purpose of this thesis is to identify whether and to what extent the different actors influence changes in the leasing standard-setting process, and provide an in-depth understanding of the political influences throughout the development of the leasing accounting standard. In this paper the qualita
What are the effects of being familiar with a supermarket? Many of us do most of our shopping in one supermarket. By doing so we memorize the location of products and different categories in the supermarket. By memorizing we are able to reduce the amount of time and effort needed to go grocery shopping. Participants’ eye movements are recorded when shopping three products (pasta, yoghurt and cerea
Semiconductor nanowires (NWs) are expected to be the new building blocks in electronics and photonics, but improved understanding of the nanowire surfaces and electronic properties are required to realize it. In this bachelor thesis, wurtzite (Wz)-zincblende (Zb) axial heterostructure GaAs nanowires are studied using scanning tunneling microscopy and spectroscopy. The hexagonal cross section nan
The elderly population within the European Union is growing where as the amount of caregivers is not. The objective of the NavMem project is to make older citizens more self-sufficient and confident specifically while traveling on foot. This could potentially lead to a more active and social life while decreasing the need of senior citizen care. With this objective in mind the NavMem consortium ha
Syftet med denna studie är att undersöka vilka metoder och strategier som gehörslärare lär ut till sina elever vid träning av det relativa gehöret. Undersökningen har sin utgångspunkt i svenska gymnasieskolans estetiska program med musikinriktning och i Musikhögskolan samt skolornas och pedagogernas egna undervisningsmål. Litteraturkapitlet handlar om tidigare skandinavisk forskning, relaterad tilThe purpose of this study is to investigate methods and strategies for relative pitch training that ear-training teachers teach their students. The investigation is based on the educational goals for Swedish upper secondary schools’ musical aesthetic program, and on academic bachelor level. The educators' own teaching goals are also considered. The literature chapter presents previous Scandina
As the development of human civilizations, the classic definition of crowdedness index or population density is not able to describe population dynamic conciliations properly. Furthermore, the detailed population information is normally only stay on urban or country levels. Methods to compute crowdedness index of a small scale-area are lacked. Demographers need some new methods to compute human cr
