Sökresultat

Abstract Title: Branded applications - Function triumphs Brand? -An exploratory study of branded applications’ role in the brand building process Date of the Seminar: 2013.05.29 Course: BUSN29, Degree project in Global marketing Authors: Vukcevic, Lidia and Willgottson, Malin Supervisor: Elg, Ulf Keywords: Brand building process, High/low involvement brands, Mobile marketing, Branded applica

This master thesis discusses the growth of radical right wing political parties in Europe. The point of departure is the theoretical framework, which consists of four chosen theories, trying to explain the reason behind the increasing support for radical right wing parties among the voters in Finland and Hungary. The theories are postindustrial developments, a legitimacy crisis for political insti

We compare different procedures for combining fixed-order tree-level matrix element generators with parton showers. We use the case of W-production at the Tevatron and the LHC to compare different implementations of the so-called CKKW scheme and one based on the so-called MLM scheme using different matrix element generators and different parton cascades. We find that although similar results are o

This report is about the housing situation in Manila, capital of the Philippines. 25% of the inhabitants in this mega city live in informal settlements, often on places unsuitable for living. The target area of this paper is Baseco, a large slum area near the outlet of Pasig River and home to 47 000 people according to the 2002 census. Among its many problems including overpopulation and poverty i

Abstract The competition regarding market shares in the mobile handset industry is tough. Today the mobile phone is more and more becoming a personal accessory and trends in shape, color and material are changing rapidly. The keypad is one of a phone’s many components which the end user gets in touch with first. It is used to activate the phone, and it is what the user feels and looks at initially

This article investigates a series of attempts to imbue natural history with humanistic values and align its epistemological goals with those of classical studies in Sweden during the first half of the nineteenth century. By tracing the claims made by a group of twenty-one natural scientists, physicians, and state officials as well as others who took up the cause in response to a government propos

This article reports on an investigation of audit independence in the context of local public audit in Sweden. The article focuses on the influence of two different sets of interests. The results show that there is a risk that the way the results of the audit process are communicated and disseminated in an organization is influenced by political, as well as market, interests. The article reveals t

Klimatförändringen kan enbart dämpas om koldioxidutsläppen reduceras till (netto) noll – till exempel genom att fossila bränslen fasas ut, cement ersätts med mer hållbara material och den globala avskogningen hejdas, tillsammans med minskade metan- och andra klimatutsläpp. Ökat utnyttjande av biomassa från jord- och skogsbruk som bioenergi och byggmaterial kan ge viktiga bidrag till detta. Men ris

A novel method to derive pressure-volume (PV) loops noninvasively from cardiac magnetic resonance images has recently been developed. The aim of this study was to evaluate inter- and intraobserver variability of hemodynamic parameters obtained from noninvasive PV loops in healthy controls, subclinical diastolic dysfunction (SDD), and patients with heart failure with preserved ejection fraction, mi

Objective To evaluate which factors are the most strongly related to self-perceived health among older men and describe the shape of the association between the related factors and self-perceived health using machine learning.Design and setting This is a cross-sectional study within the population-based VAScular and Chronic Obstructive Lung disease study (VASCOL) conducted in southern Sweden in 20

Multiplex separation of mixed cell samples is required in a variety of clinical and research applications. Herein, we present an acoustic microchip with multiple outlets and integrated pre-alignment channel to enable high performance and label-free separation of three different cell or particle fractions simultaneously at high sample throughput. By implementing a new cooling system for rigorous t

We study asymptotic properties of the following Markov system of N≥3 points in [0, 1]. At each time step, the point farthest from the current centre of mass, multiplied by a constant p>0, is removed and replaced by an independent ζ-distributed point; the problem, inspired by variants of the Bak–Sneppen model of evolution and called a p-contest, was posed in Grinfeld et al. (J Stat Phys 146, 378–40

During the last 130 years, a number of exhibitions have interpreted and shown the Danish West Indies. The exhibitions are generally characterized by two tendencies: A rather romantic view on the colonial past with a strong focus on trade and the maritime. 2017 marked the centennial for the transfer of the Danish West Indies from Denmark to the United States. ;ore importantly, perhaps, it also mark