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Reklam har olika budskap för att påverka och influera oss. Denna uppsats syftar till kvalitativt undersöka hur samhällsideal och normer konstrueras i sex specifika Calvin Klein parfym reklamfilmer. Vidare syftar studien till att studera hur reklamfilmerna använder sig av genusrelaterade konstruktioner och stereotypa bilder. Den här uppsatsen har schematiskt tittat på ett bestämt antal aspekter i a
In May 2011 Tetra Pak launched the first carton bottle for aseptic milk, the Tetra Evero Aseptic (TEA). This Master Thesis aims to give proposals on how the future development of the mechanism working as a dolly when the inductor is making the longitudinal sealing (LS) on the package in the A6 filling machine, should be continued. The current LS mechanism is not fulfilling the requirements in func
In the rapidly evolving telecommunications industry, customer retention is crucial for maintaining profitability. This report investigates the performance of various machine learning models in predicting customer churn rates, which are integral to calculating Customer Lifetime Value (CLV). The focus is on a comparative analysis of several models including logistic regression, ridge regression, las
Energy efficiency and environmental questions have gained increased attention over the last decade. In combination with global warming and increasing cooling demands, the Swedish market for combined heating and cooling solutions such as ground source heat pumps expands. As it currently stands, the multi-family building market is highly dominated by district heating, while the market share of combi
The current study aims to gain a deeper understanding of the various motivations for full-time work. Based on a set of semi-structured interviews (n=10) with working parents, it investigates the interaction between individual motivations and external factors, intentions and constraints and how it shapes work time preferences. The respondent's experiences and individual motives are used to exam
I Maj 2018 lanserade regeringen en strategi för Sveriges nationella skogsprogram. Som en viktig del av skogsprogrammets implementering initierar Länsstyrelserna nu regionala dialogprocesser för att jobba fram regionala skogsstrategier och handlingsplaner. Tidigare forskning visar att den svenska skogspolitiken hittills inte har lyckats hantera målkonflikterna mellan produktion och miljö. Därför viIn May 2018, a strategy for Sweden’s first National Forest Program was launched. As part of its implementation, County Administrative Boards are now initiating dialogue processes for drafting regional forest strategies and action plans. Previous research shows that Swedish forest policy has so far been unable to resolve the tensions between its production and environmental goals. I aim to investig
The main monitoring method during labor is cardiotocography, CTG, which measures the fetal heartbeat, FHR, as well as the uterine contractions, TOCO. The CTG is a valuable tool in assessing the fetal status and it is evaluated intermittently by clinicians during the progress of the labor. However, abnormalities in the CTG are often non-specific which makes the interpretation difficult and inconsis
There is strong evidence that climate change has a direct impact on humans and extreme temperatures have been linked to negative health impacts and increasing mortality. The heat wave of 2018 caused up to 8.2% more deaths compared to the year before in Sweden, with higher impacts in other parts of the world. The fact that people spent almost 90% of their times indoors makes the indoor environment
During the past, land use has changed and still is. It has been recognized that land use changes affect biodiversity all over the world. In Sweden semi-natural grasslands are a habitat with high biodiversity. The topic of this thesis is how land use change has affected the habitat of semi-natural grasslands in the area around Osby, Scania. For that purpose, semi-natural grasslands in a historical
Approximately a quarter of a million women are diagnosed with ovarian cancer annually worldwide. Identifying the genes involved may ultimately lead to the development of corrective and preventive measures to fight this type of cancer. Next Generation Sequencing is a technology that can reveal the genes central to cancer initiation and development, however the analysis of the data is problematic du
The triple planetary crisis exerts high pressure on countries to transform their current economic system. The transition to a green economy is not only necessary to ensure sustainable development but also essential for countries to remain economically competitive. The neighbouring countries Panama and Costa Rica are both facing significant challenges under the green transition, despite their diffe
The period after birth, when an infant is initially exposed to vast amounts of environmental and microbial antigens, sets the stage for proper immune system development ensuing lifelong immunity. Simultaneous to this first-time exposure, the nursing mother provides immune protection via antibodies in the breast milk. Secretory Immunoglobulin A, as provided by the mother or produced intrinsically i
Cities face a host of challenges including urbanisation and climate change and must quickly adapt and integrate sustainability solutions to deal with these challenges. One platform seen as a mechanism to support innovation for sustainability in cities is the concept of the living lab. A living lab is a user-centred, open innovation ecosystem that seeks to engage academia, industry and municipaliti
New legislation involving emissions from internal combustion engines are pushing the manu-facturers to develop new technology faster than ever before with the amount of greenhouse gases. To meet the standards new concepts need to be developed with lower fuel consumption and emissions. This thesis covers the implementation of a couple of methods to achieve this. These concepts are DEP with fully va
Product Service Systems offer companies the possibility to reduce environmental impacts by diminishing resource consumption, raw material extraction and waste generation. The concept focuses on a system of products, services and supporting networks with the aim of transitioning from selling the benefits of a product rather than the actual product. Naturally, incentives are created for companies to
In the Netherlands it is very common to separate household waste inside the home. In several Dutch municipalities a financial incentive system has been implemented that is intended to motivate residents to manage and separate household waste more efficiently. The system has shown to give good results when evaluated in terms of the amount of collected household waste. However, no research exists on
Introduction: The main purpose of this study was to extract global values of oxygen extraction fraction (OEF) and cerebral metabolic rate of oxygen (CMRO2) in healthy volunteers, using magnetic resonance imaging (MRI) phase maps. The repeatability of the method was evaluated, and the age dependences of OEF and CMRO2 were analyzed. Material and methods: Phase data were acquired using a 3T MRI scann
In the State of Oaxaca in Southern Mexico exist abundant natural resource and excellent wind conditions. Currently in the region of the Isthmus of Tehuantepec in Oaxaca has an extensive area with wind farm projects due to their excellent wind speed conditions. A large wind energy plant – the Project Mareña Renovables that since their origins started in 2004 with Preneal Company. It was planned to
