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Sociala Medier - Bara en massa issues?

Denna fallstudie studerar och analyserar hur Arla bemöter negativa kommentarer på Instagramkontot Arla Sverige. Vi belyser hur Arla förhåller sig till teorier inom Is-sues Management i sin kommunikation på ett av sina Instagramkonton. Vi använder en netnografisk observation samt intervjumetod som insamlingsmetod. Den netnografiska metoden används för att samla in kommentarer från Instagramkontot AThis case study aims to investigate how Arla responds to negative comments posted to their social media in order to gain knowledge of how they take into consideration Issues Management in their social media communication. Through a netnographic observation and two in-depth interviews with Arlas press- and media manager we gather empirical material. The netnographic observation is used to gather co

What Hilya says about the Master's in Biotechnology

Introducing Hilya Hi! My name is Hilya and I'm the student ambassador for the Master's programme in Biotechnology. I am happy to answer any questions you might have about the programme, courses, student life, and life in Lund and Sweden via the Unibuddy Platform, where you can chat with me (see below). Please note that I cannot answer questions about the application process, scholarships, or resid

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-tabit/what-hilya-says-about-masters-biotechnology - 2025-11-28

Brand Communication Across Cultures A qualitative study on global brands’ brand communication in Middle Eastern and Western cultural contexts

I en alltmer globaliserad och digitaliserad värld ställs varumärken inför utmaningen att anpassa sin kommunikation till kulturellt varierande målgrupper, samtidigt som de upprätthåller en enhetlig global identitet. Denna studie undersöker hur det globala varumärket IKEA anpassar sin varumärkeskommunikation till olika kulturella kontexter, genom att analysera inlägg från Instagram kontona @ikeasver

Modesystemets platta konturer : en studie av det digitala samhällets påverkan på utvecklingen av modesystemet

The fashion systems flat contours : a study of the digital society’s impact on the development of the fashion system. Through the digitalization process social media like Facebook, Twitter, Instagram and blogs have emerged. These social media's function is to act as arenas of human interaction and social life. This thesis aims to analyze how the social media impacts the fashion system. Today&#

What Vidula says about the Master's in Biology, Conservation Biology

Vidula from India How did you find out about Lund University and this Master’s programme?“I did my Bachelor’s degree in zoology and biotechnology. Since it was a three-year Bachelor’s programme, I went on to do a two-year Master’s programme in biodiversity back in my home country. The Master’s in biodiversity that I did in India was very interesting and I felt like I had to increase and deepen my

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-nabio-ekna/what-vidula-says-about-masters-biology-conservation-biology - 2025-11-27

What Kevin says about the Master's in Production and Materials Engineering

Kevin from PeruWhat year did you graduate?"I graduated in 2022." What is your current job and where is it located?"I work as a Process Engineer at Sandvik Coromant USA in their Westminster, South Carolina manufacturing plant." How did you find your job and how long did it take?"I found it by checking the company’s website. The process took around three months from the moment I applied to my first

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-taprr/what-kevin-says-about-masters-production-and-materials-engineering - 2025-11-28

Picture-perfect, peaceful, and protected: Canadian national parks’ multimodal discourses and representations of mandates on Instagram

This thesis analyzed multimodal social media communications of a government agency that manages national parks, to study the kinds of discourses that are constructed by national parks agencies through representations of the parks and their nature. Furthermore, it analyzed and interpreted how the discourses relate to the mandate and other missions that the agency must adhere to, which are generally

Är sexistiska kommentarer på sociala medier skadliga för kvinnor? En undersökning som berör sexism på Facebook och Instagram utifrån tre principer

Idag återfinns sexistiska kommentarer på sociala medieplattform, trots att företagen bakom har regler för vad som får publiceras. Sexism är ett strukturellt problem som kan påverka kvinnor negativt, både fysiskt och psykiskt och kan leda till självcensur. Ge- nom en kvalitativ textanalys syftar denna uppsats att testa om tre principer kan användas för att analysera om sexistiska kommentarer från FToday, sexist comments can be found on social media platforms, despite social media companies having rules on what is allowed to be published. Sexism is a structural prob- lem which can negatively affect women, both physically and mentally, and could lead to self-censorship. Through a qualitative text analysis, this essay aims to investigate whether sexist comments from Facebook and Instagram are

What Laurine says about the Master's in Social Anthropology

Laurine from FranceWhat is the best thing about your programme?  "That's a hard question because I really enjoy the programme so picking only one is going to be hard! The courses are really interesting, but I will say the best part of the programme is the teachers. All teachers I have had since the beginning of the programme are great! We are a small programme, so they have the possibility to real

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-sasan/what-laurine-says-about-masters-social-anthropology - 2025-11-28

Vapenanvändning - vid nödvärn och nödvärnsexcess

I denna uppsats behandlas rätten till att bruka vapen vid nödvärn och nödvärnsexcess ur ett rättssäkerhetsperspektiv. Rätten till nödvärn och nödvärnsexcess stadgas i 24 kap 1 § respektive 24 kap 6 § brottsbalken. Rätt till nödvärn föreligger bl.a. när någon blir utsatt för ett angrepp på person, såvida den angripne inte går utöver vad som får anses vara uppenbart oförsvarligt. Bedömningen görsThis paper analyses the right to use weapons in self-defence and excessive self-defence from a legal perspective. The right of self-defence and excessive self-defence is stated in Chapter 24 section 1 and Chapter 24 section 6 in Brottsbalken (the Swedish penal code). The right of self-defence is inter alia granted people who are subject to an attack unless the self-defence is unreasonably. The ju

What Anurag says about the programme in Virtual Reality and Augmented Reality

Anurag from IndiaCould you please tell us a bit about yourself and your educational background?"I was, and still am, a virtual reality developer. I did my Bachelor’s in computer science and engineering, in India. Graduating from college, I was a game developer/gameplay programmer but I later transitioned into the extended reality technologies."Why did you choose Lund University and why did this pa

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-tavar/what-anurag-says-about-programme-virtual-reality-and-augmented-reality - 2025-11-28

The Ultimate Breakdown Beneath the Surface – Zooplankton Influence on C, N and P Degradation in Diatom Aggregates

In the ocean, carbon export is driven by the biological carbon pump where organic matter is transported from the surface layer to the deep sea. The sinking particulate organic matter is mainly a product of phytoplankton aggregates and faecal pellets from zooplankton & fish, together also known as “marine snow”. Marine snow is continuously being degraded by microbial and zooplankton activities

Preventivt nödvärn och våld i nära relationer

Denna uppsats har med en rättsdogmatisk metod undersökt vilka praktiska konsekvenser nödvärnsregleringens utformning i Sverige respektive Norge leder till för offer för våld i nära relationer. Dessutom behandlar uppsatsen huruvida den svenska rätten erbjuder en rätt till preventivt nödvärn. I uppsatsen redogörs såväl lagtext som praxis vad gäller nödvärn i svensk och norsk rätt. Eftersom det i bThis paper is, using a legal dogmatic method, analyzing which practical consequences the established law regarding self-defense in Sweden and Norway have for victims of domestic violence. In addition to this, the paper discusses if the Swedish legal system allows preventive self-defense. The paper comments on legislation as well as case law from both Sweden and Norway. There are only a few Supre

What Amit says about the Master's in Logistics and Supply Chain Management

Amit from IndiaCould you please tell us a little bit about yourself/your educational background?"My name is Amit and I come from the city Bhopal in India. I am studying for a Master of Science in the field of Logistics and Supply Chain Management at Lund University. I did my Bachelor’s in Mechanical Engineering at the Vellore Institute of Technology in India."About the programme and the academic e

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-talsf/what-amit-says-about-masters-logistics-and-supply-chain-management - 2025-11-28

What Noah says about the Master's in Sustainable Energy Engineering

Noah from ZambiaAbout the programme and the teaching style Why did you choose this programme?  "In my home country, I worked as an electrical design engineer for an esteemed engineering consultant firm. A constant topic that usually came up in meetings with our clients was that engineers who design energy systems should consider resilience, sustainability and environmentally friendly practices. Th

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-tahet/what-noah-says-about-masters-sustainable-energy-engineering - 2025-11-28

What Carolina says about the Master's in Logistics and Supply Chain Management

Carolina from PortugalCould you please tell us a little bit about yourself and your educational background? "My name is Carolina and I am 21 years old. I engaged in the Master's programme of Logistics and Supply Chain Management right after graduating with my Bachelor's in Mathematics Applied for Economics and Management from the University of Lisbon."Choosing the programmeWhy did you choose Lund

https://www.lunduniversity.lu.se/lubas/i-uoh-lu-talsf/what-carolina-says-about-masters-logistics-and-supply-chain-management - 2025-11-28

Konsten att ropa efter hjälp och vara knäpptyst samtidigt

Idag står vi med facit i hand över hur Covid-19 pandemin har påverkat samhället i stort men också hur olika organisationer har hanterat en långvarig samhällskris som de själva inte har haft något ansvar för, från början till slut. Studien undersöker restaurangbranschen, som är en av de branscher i Sverige som drabbats hårdast av pandemin. Mer specifikt analyseras vilka responsstrategier restaurangToday we are finally able to look back at how the Covid-19 pandemic has affected our society, but also how different organizations have handled this prolonged crisis they held no responsibility for. The study examines the restaurant industry, one of the industries in Sweden most affected by the pandemic, and their crisis communication. More specifically, the response strategies used by restaurants