Phygital Placemaking in Heritage Tourism: Digital and Gameful Mediation for Destination Resilience A Qualitative Comparative Study of Delft, Nerja, and Civita di Bagnoregio
ABSTRACT Phygital and gameful interventions are increasingly used by Destination Management Organisations (DMOs) to manage visitor movement, interpretation, and access in fragile heritage destinations. Yet their contribution to sustainable and resilient destination development remains unclear, particularly when digital tools do not translate smoothly into situated visitor experience. Focusing on D
